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'Phygital’ - the new artistic medium for designers!

13/1/2022

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AR art
Image: Seeing the Invisible
AR has become the most interesting artistic medium of recent years, blurring the boundaries between physical and digital - AKA - Phygital. 

Augmented Reality’s unique capability of enabling audiences to naturally interact with virtual projects, in real spaces, has made the world a canvas for new Phygital structures! We wanted to share some exciting examples of phygital structures that can inspire you to create standout AR projects of the future..

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What is the difference between AR/VR/MR & how can the NextGen designer leverage it?

9/1/2022

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Augmented reality for art
Image: Keichi Matsuda
Ever wondered what the difference is between AR/VR and MR? Checkout the fundamental differences between these technologies and how you can use them in your work: 

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